J AMES S MITH, CCM
555 Main Street Home: (555) 555-5555
Pleasant, NC 55555 Mobile: (555) 555-5555
GENERAL MANAGER / COO
Exclusive Private Country Clubs, Golf Courses, Yacht Clubs
More than 10 years of General Management successes preceded by several years of increasingly responsible F&B
operations experience at exclusive private country, golf and yacht clubs. Significantly strengthened each club in
terms of member growth, service quality, fiscal soundness and staffing. Built, trained and led highly professional,
loyal teams of up to 250 that have a thorough understanding of discriminating club members’ expectations and how
to deliver on those expectations. In-depth knowledge of financials, including forecasting, budgeting and purchasing
for clubs with $2 million to over $9 million in annual revenue. Creative in problem solving and conceptualizing
special events and member traditions at new clubs. Strong attention to detail required to advance the growth of
high-end clubs.
General Management Strengths
ü P&L Management
ü Operations Management
ü Financial Management / Forecasting / Budgeting
ü Member Growth & Retention
ü Food & Beverage (F&B) Operations
ü Purchasing & Inventory Management
ü Golf Course Operations
ü Marina Operations
ü Staff Training, Development & Promotion
ü Renovations / Capital Improvements
PROFESSIONAL EXPERIENCE
GENERAL MANAGER - HAPPYVILLE GOLF CLUB - Pleasant, NC • Oct. 20xx to Present
Private, upscale, developer-owned golf and country club on the shores of Lake Happy with 1,115+ members; an
18-hole Greg Norman Signature golf course, 14 acres comprised of golf pro shop, 6 tennis courts, tennis pro shop,
fitness center, swimming complex with 3 pools, dining and banquet facilities, and an on-site wastewater treatment
plant; facilities total: 87,000 sq. ft.; $9M in total annual revenue; $3 million in F&B revenue
Selected to establish the Club’s reputation as the top club in North Carolina while controlling soaring food costs.
Manage day-to-day operations: budgeting (operating and capital), policy and procedure development, member
services, events, F&B operations, purchasing, inventory control, staffing, training, community relations, and facilities.
Provide leadership and direction to 250 employees and 28 managers. Hired and develop 11 Department Heads,
including AGM, Golf Course Superintendent, Head Golf Pro, Clubhouse Manager, HR, Controller, and Executive
Chef. Manage positive relationships with key corporate customers and community leaders.
Achievements:
― Drove and effectively managed rapid growth from 600 members to over 1115 and tripling of annual
revenue to $9M while meeting budget requirements each year ―
• F&B revenue grew from $1M to $3M per year with over 65% of revenue derived from ala carte sales.
Reduced food cost of goods sold from 50% to 36% while improving overall member satisfaction.
• Oversaw concept, design and construction of 2 new facilities: General Store with open air bakery,
Starbuck’s, and convenience store offerings, as well as the Clubhouse, a 17,000 sq. ft. dining and banquet
facility with a seating capacity of 450. Also managed complete renovation and upgrade of the fitness facility
which is now considered one of the top private club fitness facilities in the Carolinas.
• Established several popular member traditions where none previously existed. Examples include
President’s Banquet, Peel & Pound Night (increased Thursday night dining room usage from 50 to 200+),
Oyster Roast, the Member Holiday Party, and other events.
• Recruited top-performing, career-minded team members. Trained and developed 2 Assistant Managers for
promotion to General Manager, 3 Sous Chefs to Executive Chef, 2 Assistant Golf Professionals to Head
Golf Professionals, and an Activity Director and HR Manager to corporate-level positions.