Carey Purcell
Professional Experience
H4B Chelsea, New York, NY 7/11 – present
Senior Copy Editor
• Heads numerous accounts, editing all print and digital copy for grammar, spelling, accuracy and layout
• Spearheaded creating style guidebook for all accounts
• Ensures all projects are within the guidelines of American Medical Association and the Food and Drug Administration regulations
Meredith Integrated Marketing, Kraft Account New York, NY 12/10 – 6/11
Digital Editor
• Crafts three weekly newsletters, determining editorial themes, content and copy
• Develops strategies and themes for monthly standalone e-mails
• Collaborates with client to execute editorial tactics, reimaging client-directed content to ensure strong narrative and clear vision
• Conceptualizes and executes strategy for integrating KraftStore.com into weekly newsletters
• Utilizes CoreMetrics and DreamMail to analyze e-mails’ click-through rates and bases editorial direction on previous success rates of e-
mails
The Community Publishers New York, NY 9/08 – 10/10
Managing Editor
• Managed entire company alone for one year, editing all sites, writers and social media strategies
• Pitched, researched and wrote stories for web publications MindBodySanctuary.com, BecauseAction.com, PoliticsUnlocked.com, and
Cellofame.com
• Handled company’s product reviews, contacting public relations specialists to obtain samples
• Tracked websites’ click-through rates through Google Analytics; as a result, readership of MindBodySanctuary.com grew by 15
percent
• Managed large team of freelance writers, dictating all story assignments and deadlines and editing submissions for content, grammar
and formatting
• Managed sites’ social media techniques, updating Twitter and Facebook accounts to increase online presence and visibility
• Developed strategic marketing plans utilizing SEO tactics to increase readership
Brant Publications New York, NY 9/07 – 9/08
Receptionist
• Answered multi-lined switchboard and directed calls to appropriate personnel
• Acted as administrative assistant to Human Resources team, aiding in Internet and phone research and arranging interviews
Premiere Publishing Group New York, NY 11/06 – 6/07
Editorial Assistant
• Pitched story ideas for front of book and feature sections
• Researched, wrote and edited stories for Trump Magazine's Insider and Golf section, detailing luxury lifestyle items of men's interest
• Assisted in planning company events including handling RSVPs for 1000+ invitations and maintaining guests lists of high-profile
celebrities
TheTheatreSource.com New York, NY 9/06 – present
Freelance Writer
• Reviews Broadway and Off-Broadway shows, publishing up to five articles per week
• Reported live from 2008, 2009 and 2010 Tony Awards, conducting interviews on red carpet and in media room
Freelance Experience
• Contributes to Alternet.org, TheaterMania.com, WHERE New York, Collider.com and TheEcologist.org
• Writing samples available at www.CareyPurcell.com
Professional Organizations
• Member of the Outer Critics Circle 10/09 – present
• Member of the Drama Desk 9/11 – present
Education
Emerson College, Graduated May 2006
Bachelor of Science in Print Journalism, Bachelor of Arts in Writing Literature and Publishing
Dean’s List 2004-2006, Graduated cum laude
Resume Templates 1210 Document(s)
