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Sales & Marketing Policies and Procedures Manual
SAMPLE FROM THE SALES & MARKETING POLICIES AND PROCEDURES MANUAL INCLUDES AN EXAMPLE
PROCEDURE, A LIST OF TOPICS, FORMS AND JOB DESCRIPTIONS
Sales & Marketing Policies and Procedures Manual
Sales and Marketing Procedures manual takes best practices and sound advice
from experts in the sales and marketing fields and brings them together in one well
organized, easy-to-use, and readily customizable template to manage your sales
and marketing processes. The Sales and Marketing Procedures manual helps
you organize and manage these essential functions, giving you direction and
guidance to help you turn the art of marketing and sales into science. This manual
helps you break down the barriers between sales and marketing departments. It
emphasizes communication and unity of purpose, helps you set a clear course for
your sales and marketing strategy, and lays the foundation for continual
improvement.
US$ 595.00
How to Order:
Online:
www.bizmanualz.com
By Phone: 314-384-4183
866-711-5837
Includes seven (7) modules:
1. Introduction and Table of Contents
2. Guide to preparing a well written manual
3. A Sample Sales & Marketing Executive’s
Manual covering common requirements
and practices
4. 41 Policies and 102 corresponding forms
5. Guide to Internet Marketing
6. 22 Job Descriptions covering every
position referenced in the Manual
7. Complete Index
Instant download
Available immediately
(no shipping required)
Files are delivered
electronically in
Microsoft Word format
Job Descriptions: There are 22 positions referenced in the Sales & Marketing Polices and Procedure
Manual. Each position includes a summary description, essential duties and responsibilities, organizational
relationships, referenced procedures, qualifications, physical demands, and work environment.
Manufacturing Manager
Marketing Manager
Marketing Researcher
Procurement Manager
Product Development Assistant
Product Manager
Production Manager
Public Relations Manager
Quality Manager
Sales Manager
Sales Representative
Service Manager
Trade Show Coordinator
41 Prewritten Policies and Procedures
Marketing Planning
1. Strategy Team
2. Stakeholder Analysis
3. Vision and Mission
4. Marketing Research/ Analysis
5. Situational Analysis
6. Goals and Objectives
7. Marketing Strategy
8. Marketing Plan
9. Social Media Strategy
Marketing Tactics
10. Advertising
11. Internet Marketing
12. Public Relations
13. Trade Shows/Events
14. Direct Mail
15. Lead Management
Sales
16. Customer Life Cycle Management
17. Sales Management
18. Qualifying Leads
19. Sales Calls
20. Customer Improvement
Sales ( Con’t)
21. Customer Service
22. Telephone Answering Policy
23. Complaint Handling
24. Post-Sale Customer Follow Up
25. Customer Satisfaction Survey
26. Service Satisfaction
Sales and Marketing Administration
27. Document Control
28. Record Control
29. Sales Supplies
30. Sales Compensation
31. Sales Hiring
32. Sales Training
33. Meetings
Product Management
34. Product Life Cycle Management
35. Product Development
36. Product Launch
37. Product Recalls
38. Customer Requirements
39. Warranty and Service Policies
40. Service Parts Pricing
41. Customer Returns
Sales and Markting Policies and Procedures Manual
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