The White Room is a private event venue located in historic downtown St. Augustine on the waterfront. For
each event hosted we focus on providing a unique event as well as upscale food and beverage service requiring
attention to detail and the highest level of customer service.
Position: Senior Catering Sales Manager
Reports To: Event Director
The Senior Catering Sales Manager will contribute to generating new catering business leads and
servicing existing contracts. It is the primary responsibility of the Senior Catering Sales Manager to
generate revenue by generating leads and converting them to sales with a heavy concentration in the
wedding, corporate, local and social markets. This position will be responsible for contracting and
closing wedding, corporate, local and social catering business. The Senior Catering Sales Manager
develops and manages catering sales revenue and operation budgets, and provide forecasting reports.
The Senior Catering Sales Manager will assist with selling and implementing catering promotions, and
maximizing revenue by conducting meetings creating and developing menus for the wedding and
corporate markets. The Senior Catering Sales Manager will offer personalized solutions for our clients
and enhance our reputation and business by working with our Banquet Operations Team to ensure we
exceed our clientele’s expectations. The Senior Catering Sales Manager is responsible for assembly and
completion of assigned event’s file and organization of event details. Minimum two years luxury /
upscale catering sales experience is required, preferably in the hotel/resort/wedding market. The ideal
candidate will possess extraordinary networking and client relation skills and good knowledge of the
local catering market, including the wedding market, corporate, and social market. The candidate must
possess excellent written and verbal communication skills. Creativity and passion are essential. Work
is performed in an office and venue environment that is very fast paced. Requires the ability to multi-
task and complete tasks in a timely and accurate manner. The ideal candidate must be extremely
organized, personable and enthusiastic. The Senior Catering Sales Manager represents the company at
the event as well as to our clients and other business partners and as such will maintain the highest level
of professionalism and customer service. Majority of weekend nights required.
*Produces and manages sales based on leads via incoming phone calls, email inquiries, or internal
referrals with the purpose of converting the lead to a sale. Identify, qualify and solicit new catering
business to achieve revenue goals. Produce sales based on previous clients renewing annual events.
* Understands all details pertaining to the wedding, corporate, local, social market and small group market.
*Establishes relationships with area hotels and managers.
*Close the best opportunities for the venue based on market conditions.
*Develop and manage catering sales revenue and operation budgets, and provide forecasting reports.
Develop menus for the wedding and corporate markets.
*Assist with selling, implementing catering promotions.
*Maximizes revenue by conducting meetings creating and developing new food and beverage packages.